Influencer Beachwear Trends


Looking for some beachwear inspiration this summer? Let the influential fashionistas guide you through the latest trends and styles with their impeccable sense of style.

Key Takeaways:

  • Beach fashion influencers are a great source of inspiration for staying ahead of the latest trends in beachwear.
  • Versatility is key when it comes to swimwear, as influencers are showing us how to pair it with shorts or a skirt for stylish and effortless summer outfits.
  • Swim Week revealed the top seven influencer beachwear trends, including zipper-front swimwear, contrasting trim on solid swimsuits, bright and cheerful floral prints, shimmer fabrics, faux-thong bottoms, high-shine metallics, and simple sarongs as cover-ups.
  • Influencers love cutout swimsuits, coordinated outfits, upside-down triangle tops, revealing bottoms, and underwire tops as their top five swimwear trends for the season.
  • If you’re an influencer or aspiring to be one, there are several swimwear brands seeking collaborations, such as Dylee & Lylee, ZARNEA, Equality Wear, I SAW IT FIRST, Tulum Swimwear, Khongboon Swim, Millie Mayfield, and Zahara Swim.

Discover the Hottest Influencer Beachwear Trends

From must-have swimwear to stylish cover-ups, influencers are setting the trends for beach fashion this summer. Let’s take a closer look at the hottest influencer-approved beach outfits and find inspiration for your own beachwear looks.

1. Trendy Swimwear for Influencers

When it comes to swimwear, influencers are gravitating towards trendy styles that make a statement. Cutout swimsuits are all the rage, offering a unique and eye-catching look. Whether it’s a daring cutout on the side or a playful peekaboo design, these swimsuits are sure to turn heads on the beach.

Upside-down triangle tops have also gained popularity among influencers, providing a modern twist on the classic bikini. With their flattering shape and adjustable straps, these tops offer both style and support for a confident beach look.

2. Influencer-Approved Beach Outfits

Influencers are not just focusing on swimwear alone, but also on creating complete beach outfits. Coordinated sets have emerged as a major trend, with matching tops and bottoms that exude effortless style. These sets often feature vibrant prints or bold colors, making them perfect for those who want to make a fashion statement.

For those who prefer a more revealing look, influencers are loving bottoms with unique and sexy designs. From high-cut bikini bottoms to cheeky thong styles, these swimsuit bottoms are perfect for those who want to show off their curves and embrace their confidence.

3. Enhancing Your Beach Look with Accessories

Accessories play a crucial role in completing an influencer-approved beach outfit. Whether it’s oversized sunglasses, statement hats, or layered jewelry, influencers know how to elevate their look with the right accessories. Don’t be afraid to experiment and add your own personal touch to create a beach look that is uniquely you.

Remember, the key to nailing the influencer beachwear trends is to find styles and outfits that make you feel confident and comfortable. Whether you embrace daring cutouts, coordinated sets, or bold accessories, let the influencers inspire you and create your ultimate beach look this summer.

Trendy Swimwear for Influencers
Cutout swimsuits
Upside-down triangle tops
Revealing bottoms
Underwire tops
Influencer-Approved Beach Outfits
– Coordinated sets
– Vibrant prints and bold colors
– Matching tops and bottoms
– Statement accessories

Embrace Versatility: Swimwear Beyond the Beach

Swimwear is no longer limited to the beach – influencers are showing us how to rock our favorite swimsuits beyond the shoreline. Discover how to embrace the versatility of swimwear by incorporating it into your everyday summer looks.

One of the hottest trends right now is pairing swimwear with shorts or a skirt. Influencers are effortlessly transitioning their beach ensembles into streetwear by simply throwing on a pair of denim shorts or a flowy skirt. This combination not only allows you to showcase your favorite swimwear pieces but also creates a stylish and laid-back summer outfit suitable for any occasion.

To further demonstrate the versatility of swimwear, influencers are also experimenting with different styles and cuts. From one-piece swimsuits to bikinis, there are endless possibilities to create unique and eye-catching outfits. Whether you choose a trendy cutout swimsuit or opt for an underwire top, these swimwear styles can easily be paired with skirts, shorts, or even jeans to create a fashion-forward look.

How to Embrace Versatility in Swimwear:

  1. Mix and match: Don’t be afraid to mix and match different swimwear pieces to create your own unique style. Pair a solid-colored bikini top with patterned bottoms or vice versa for a fun and trendy look.
  2. Add layers: Layer a lightweight cardigan or kimono over your swimwear for a chic and effortless cover-up option. This not only adds an extra layer of style but also allows you to transition seamlessly from the beach to a casual lunch or afternoon stroll.
  3. Accessorize: Elevate your swimwear look by accessorizing with hats, sunglasses, and jewelry. These simple additions can instantly transform your beachwear into a glamorous outfit suitable for a poolside party or rooftop gathering.

So, don’t let your swimwear sit in your closet waiting for your next beach vacation. Embrace the versatility and style it for your everyday summer looks. Be inspired by influencers and their creative ways of incorporating swimwear into their street style. With a little imagination and confidence, you can effortlessly rock your favorite swimsuits beyond the beach.

Swimwear BrandCollaborations
Dylee & LyleeInfluencers wanted
ZARNEALooking for collaborations
Equality WearOpen to partnerships
I SAW IT FIRSTSeeking influencer collaborations
Tulum SwimwearCollaborate with influencers
Khongboon SwimOpportunities for influencers
Millie MayfieldLooking to collaborate
Zahara SwimInfluencer partnerships

Dive into the Top Influencer Beachwear Trends

Prepare to make a splash with the top influencer beachwear trends of the summer. From eye-catching floral prints to bold metallics, these are the must-have styles you need to rock for a stylish day at the beach.

One of the hottest trends to emerge from Swim Week is zipper-front swimwear. This trend not only adds an edgy touch to your beach look but also allows for easy and adjustable coverage. Whether you prefer a one-piece or a bikini, a zipper-front design is sure to turn heads.

Another popular style seen by influencers is contrasting trim on solid swimsuits. This trend adds a chic and sophisticated touch to your beach ensemble, creating a flattering silhouette and drawing attention to all the right places.

For those who want to embrace the vibrant spirit of summer, bright and cheerful floral prints are an absolute must. Influencers are showcasing stunning swimwear adorned with bold blooms, bringing a touch of tropical paradise to the beach.

Shimmer fabrics are also making a big splash this season. From metallic finishes to glittering embellishments, influencers are flaunting swimwear that catches the sunlight and adds a glamorous touch to their beach looks.

Looking to make a statement? Faux-thong bottoms are the way to go. This playful trend gives the illusion of a thong bikini without sacrificing comfort and coverage. It’s a daring choice that is sure to make a lasting impression.

To achieve an ultra-glamorous beach look, high-shine metallics are a must-have. Influencers are rocking swimsuits in metallic shades like gold and silver, creating a stunning and head-turning effect that is perfect for a day of sunbathing by the shore.

Finally, if you’re in need of a chic cover-up, look no further than simple sarongs. These versatile pieces can be worn in multiple ways, adding a touch of elegance and sophistication to your beach look while keeping you comfortable and stylish.

Influencer Beachwear Trends
Zipper-front swimwear
Contrasting trim on solid swimsuits
Bright and cheerful floral prints
Shimmer fabrics
Faux-thong bottoms
High-shine metallics
Simple sarongs as cover-ups

Explore Influencer-Approved Swimwear Styles

Get ready to turn heads with the swimwear styles that influencers can’t get enough of. Discover the top trends they’re rocking, and find your perfect beach look with these influencer-approved swimwear styles.

First up on the list are the cutout swimsuits that are taking the fashion world by storm. These suits feature strategically placed cutouts that add a hint of sexiness and a touch of uniqueness to your beach ensemble. Whether it’s a side cutout, a keyhole design, or a trendy one-shoulder style, these suits are sure to make a statement.

Another trend that influencers are loving this summer is coordinated outfits. Gone are the days of mismatched bikini tops and bottoms. Influencers are embracing the matching sets trend, where the top and bottom of their swimwear perfectly complement each other in terms of color, pattern, or style. Coordinated outfits create a cohesive and polished look that is sure to elevate your beach fashion game.

Upside-down triangle tops are also making waves this season. This unique twist on the traditional bikini top features a wider band at the top and a narrower one at the bottom, creating a flattering and eye-catching silhouette. This style not only provides extra support but also adds a trendy and fashion-forward touch to your swimwear.

For those who aren’t afraid to show a little skin, revealing bottoms are a must-have. From high-cut bikini bottoms that elongate your legs to thong-style bottoms that accentuate your curves, influencers are embracing the daring and bold side of swimwear. These bottoms not only make a fashion statement but also allow you to feel confident and empowered while soaking up the sun.

Last but not least, underwire tops are a trend that influencers can’t get enough of. These tops feature built-in underwire support that offers lift and shaping to enhance your natural curves. Not only do they provide excellent support, but they also create a chic and sophisticated look that is perfect for lounging by the pool or sipping cocktails on the beach.

Influencer-Approved Swimwear Styles
Cutout Swimsuits
Coordinated Outfits
Upside-Down Triangle Tops
Revealing Bottoms
Underwire Tops

Turn heads and make a splash this summer with these influencer-approved swimwear styles. Whether you choose a cutout swimsuit, a coordinated outfit, an upside-down triangle top, a revealing bottom, or an underwire top, you’ll be sure to make a fashion statement on the beach or by the pool.

Collaborate with Influencer-Backed Swimwear Brands

Are you an influencer looking to collaborate with swimwear brands? Here’s a list of swimwear brands seeking partnerships with influencers, offering a chance to showcase their latest collections and gain exposure within the industry.

First on the list is Dylee & Lylee, known for their bold and vibrant swimwear designs that are perfect for making a statement on the beach. They are actively seeking collaborations with influencers to promote their unique and eye-catching pieces.

ZARNEA is another brand open to influencer partnerships. With their focus on sustainable swimwear, they offer a range of stylish and eco-friendly options that are sure to attract attention from socially-conscious followers.

Equality Wear is a swimwear brand that celebrates inclusivity and body positivity. Collaborating with influencers who align with their message is a priority, as they aim to empower individuals of all shapes and sizes to feel confident and comfortable in their swimwear.

I SAW IT FIRST is a popular brand seeking collaborations with influencers to showcase their trendy swimwear collections. With a wide range of styles and sizes, they cater to diverse body types and fashion preferences.

Tulum Swimwear, Khongboon Swim, Millie Mayfield, and Zahara Swim are also brands actively seeking influencer partnerships. Each brand has its unique aesthetic and offerings, providing influencers with a wide range of options to choose from.

By collaborating with these swimwear brands, influencers can not only showcase their personal style but also bring attention to trending designs and help their followers find the perfect swimwear pieces for summer.


What are some popular influencer beachwear trends for summer?

Popular influencer beachwear trends for summer include zipper-front swimwear, contrasting trim on solid swimsuits, bright and cheerful floral prints, shimmer fabrics, faux-thong bottoms, high-shine metallics, and simple sarongs as cover-ups.

What are some swimwear styles that influencers are excited about?

Influencers are excited about swimwear styles such as cutout swimsuits, coordinated outfits, upside-down triangle tops, revealing bottoms, and underwire tops.

Which swimwear brands are seeking collaborations with influencers?

Swimwear brands seeking collaborations with influencers include Dylee & Lylee, ZARNEA, Equality Wear, I SAW IT FIRST, Tulum Swimwear, Khongboon Swim, Millie Mayfield, and Zahara Swim.

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